Brand Measurement Your CFO Will Approve Of

Welcome to the era of performance brand building.

First - Tell us your size:

The brand behaviors that matter across the channels that matter for digital-first direct-to-consumer brands.

Behaviors tracked:

Understand the $$ value of all of your brand behaviors and how they build resilience in your organization

Everything in Brand Health / Mind Share Plus:

Fingerprinted model to understand how your brand behaviors drive resilient, profitable revenue in your business
Cohort analysis to show how your brand behaviors build on each other to grow resilient revenue over time

Drive your brand behaviors forward with scenario planning, media planning, and media optimization

Everything in Brand Value Plus:

Integration with major ad platforms to understand cost to drive key brand behaviors
Organic content analysis to map $$ value to organic social posts
Scenario planning tool to allow you to build the right brand forecast

Add Mind Share metrics

Use Share of Search and Share of Social metrics to understand where you stack up in your market